| BMW MINI comes to India! | |
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The upcoming Auto Expo 2012, BMW Group has finally decided to answer the pleas of the many awaiting the launch of MINI here in India for a very long time now. MINI will debut as a premium brand in India at Auto Expo 2012 with the launch of MINI, MINI Convertible and MINI Countryman exclusively at the MINI Pavilion where Dr. Kay Segler, Senior Vice President, MINI Business Coordination and Brand Management will address the press. 'With its three brands, BMW, MINI and Rolls-Royce, the BMW Group has its sights set firmly on the premium sector of the Indian automobile market. Along with its automotive concerns, the BMW Group's activities in India comprise the marketing of motorcycles, as well as financial services for its premium clientele.' says the company in a release. MINI will be introduced in India as a CBU (completely built-up). |
